Competitive analysis reveals the environment that your site exists within. When a competitor ranks for a term, this analysis reveals why. This then becomes the threshold to go beyond in order to pull rank and advance against the competition.
How many domains link to your main competitor? What’s the difference between a head-to-head competitor and a keyword competitor? What is the content depth on a competing topic? Walk with us as we peel back the answers.
Similar to the Content Analysis we conduct on your site, we also do a similar analysis on your competitor. This reveals the strengths and weaknesses within the competition.
In our experience, many sites have no problem with the amount of content. Often the issue lies with how that content is organized, or not, as the case may be.